Sialkot leads Pakistani sellers on Alibaba.com

As many as 85 per cent of Pakistani sellers on Alibaba.com, one of the largest global platforms for business-to-business (B2B) e-commerce, are based out of a single city: Sialkot. Speaking at a sellers’ summit organised by the international B2B platform on Thursday, Alibaba.com Pakistan Business Growth Manager Muhammad Sadiq said there’ve been 3.2 million listings from Pakistani sellers so far. The largest concentration of Pakistani sellers is in the apparel and clothing category with a 63pc share, followed by sports, entertainment, health, medical, tools, hardware and minerals categories. Speakers from Alibaba.com highlighted multiple opportunities for Karachi-based exporters, manufacturers, wholesalers, traders and retailers to reach the digital B2B buyer base via the international platform. The summit resulted in 700-plus registrations. Speaking via Zoom, company’s Country Head Song Song said Alibaba.com provides micro and small and medium enterprises (MSMEs) with a full range of digital, one-stop, integrated B2B services for global trade.